Why accurate colour rendering matters when customers compare stone, tile, metal and sanitaryware.
Material decisions are often made in the showroom, so lighting quality directly affects customer confidence. High-CRI illumination helps surfaces show their true colour and tonal variation, reducing surprises between a display environment and the final installed space. In this article, we look at the practical role of colour rendering in material-focused retail settings.

When choosing lighting for a ceramic tile showroom, one specification appears again and again: CRI 90 or CRI 95? At first glance, the answer seems simple. A higher number should


