Why accurate colour rendering matters when customers compare stone, tile, metal and sanitaryware.
Material decisions are often made in the showroom, so lighting quality directly affects customer confidence. High-CRI illumination helps surfaces show their true colour and tonal variation, reducing surprises between a display environment and the final installed space. In this article, we look at the practical role of colour rendering in material-focused retail settings.
Large-format porcelain slabs and sintered stone have transformed modern tile showrooms. Compared with conventional ceramic samples, these materials are larger, more visually continuous and often significantly more expensive. Their scale
